We help foreign companies enter Nigeria — and connect global buyers with vetted Nigerian suppliers.
Market intelligence, due diligence, market-entry execution, trade facilitation and on-the-ground commercial support. Nigeria is one of the world's most promising markets, and one of the easiest to get wrong.
External ambition meets local market reality
Nigeria is Africa's largest consumer market and a strategic entry point into the wider region. But success here rarely turns on the quality of your business case. It turns on local understanding, relationship navigation, timing and execution discipline.
Most foreign entrants fail on process, not on strategy — capital imported without the right certificate, a company under-capitalised below the statutory floor, a partner chosen on charm rather than diligence. All of it avoidable. That is the entire job.
Four ways clients work with us
Tap any service to see who it is for, the problem it solves, and what you actually receive.
- Who it is for
- Any foreign buyer, investor or company about to contract with, pay or partner with a Nigerian entity they have not met in person.
- The problem
- Nigerian corporate information is fragmented and easy to dress up. A convincing website, a company registration number and a warehouse photograph prove almost nothing on their own.
- What we do
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- Corporate legitimacy and CAC filing verification
- Ownership, directorship and beneficial-interest checks
- Operational verification — does the capacity claimed actually exist
- Physical site and warehouse confirmation where relevant
- Reputational and market-standing enquiry
- Red-flag identification and commercial intelligence
- What you receive
- A written verification report with findings, evidence, unresolved questions and a clear recommendation — proceed, proceed with conditions, or walk away.
- Practical outcome
- You either contract with confidence, or you avoid a loss that would have cost many times the fee.
- Who it is for
- Foreign companies committing to a Nigerian presence — subsidiary, joint venture, distribution operation or free-zone entity.
- The problem
- The sequence matters more than the paperwork. Import capital before your bank issues the eCCI and profit repatriation becomes a problem you cannot fully solve later.
- What we do
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- Sector regulator identification and licence-capital assessment
- CAC incorporation coordination at the correct share capital
- NIPC registration and Ministry of Interior business permit
- Banking introductions to institutions experienced in eCCI
- Capital importation and eCCI guidance, tranche by tranche
- Expatriate quota, permits and regulatory orientation
- Local representation, stakeholder mapping and partner identification
- Launch and first-trade support
- What you receive
- A sequenced entry roadmap with owners and dates, coordination with qualified counsel and bankers, and written progress reporting throughout.
- Practical outcome
- A properly constituted Nigerian operation with a clean capital trail — and therefore a clean route for taking profit out.
- Who it is for
- Companies and investors with live Nigerian exposure who need someone watching the market and the file continuously rather than episodically.
- The problem
- Nigerian regulation, FX policy and sector conditions move faster than most foreign boards review them. By the time a change reaches you through the international press, the commercial window has usually moved.
- What we do
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- FDI strategy and entry-route modelling
- Bespoke research and sector intelligence briefs
- Competitor and incumbent mapping
- Regulatory navigation and change monitoring
- Stakeholder intelligence and decision-maker mapping
- Business development and opportunity monitoring
- Commercial strategy support
- What you receive
- Scheduled written briefings, direct access to the founder, and someone in Lagos whose job is to notice when something moves.
- Practical outcome
- You act on regulatory and market change while it is still an opportunity rather than a problem.
- Who it is for
- Foreign buyers seeking Nigerian products and suppliers, Nigerian suppliers seeking qualified international buyers, and companies looking for partnerships or acquisitions.
- The problem
- Nigerian export chains are long and intermediated. Buyers routinely deal with someone three steps from the goods, which is where both the margin and the risk quietly sit.
- What we do
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- Identify Nigerian suppliers against your commercial criteria
- Verify capability, capacity and legitimacy before introduction
- Structure and make the introduction
- Support negotiation and commercial terms
- Support export execution, documentation and inspection
- Execute the export directly where that is the agreed structure
- What you receive
- A ranked, verified counterparty shortlist with written notes, coordinated introductions, and execution support through to shipment.
- Fee basis
- A success or finder's fee on concluded transactions where appropriate, a fixed sourcing retainer, or direct execution margin — agreed in writing before work starts.
Why international clients need someone on the ground
You can buy Nigerian market reports from anywhere. What you cannot buy remotely is someone who will physically go and look.
Research-driven, not relationship-driven
Sixteen years of verifying claims for publication. The instinct is to check first and believe second — which is exactly the instinct you want on your side of a transaction.
Independent
We take no commission from the partners, suppliers or banks we assess. If a counterparty does not stand up, there is nothing pulling the other way.
Plain English
Written for a board that has never operated in Nigeria — no jargon, no padding, and the risks stated at the top rather than buried on page nine.
"I will tell you the truth — including when Nigeria is not the right move for you."
The most common honest outcome of a first call is a recommendation to wait, with the specific conditions that would change the answer. A firm that only ever recommends entry is selling something other than advice.
The numbers that move a Nigeria decision
Every figure below carries its source and its date. Nothing on this page is unsourced.
Snapshot last verified —. This is not a live feed. Nigerian macro data moves; verify against the primary source before acting.
Illustrative structures across trade, investment and market entry
How a deal is actually put together — the counterparties, the sequence, the diligence and where the risk sits.
Current requirements crossing our desk
Anonymised summaries of live commercial demand. Counterparty identities are never published.
Where our sector knowledge runs deepest
Alongside general market entry and trade, we hold specific commercial capability in these areas.
Blue Economy & Marine Market Development
Lagos is a lagoon city with congested roads and an under-built water-transport network. The commercial gap is vessels, jetty infrastructure, safety systems and operator capability — and state policy has favoured expansion.
Market development, partnership and commercial advisory. We are not a marine engineering or vessel-operating company.
Tourism, Hospitality & Destination Development
International visitor infrastructure in Lagos is thin relative to demand, and the Lagos East corridor is where physical expansion is actually happening. Land title, not market size, is the risk that ends most projects.
Market development, partnership, communications and commercial advisory.
Entertainment & Creative Industries
Nigerian music, film and creator output travels globally while the commercial infrastructure around it remains uneven. Rights ownership and chain of title need establishing before capital, not after.
Sector experience and active area of interest. Not a claim of completed transactions in this sector.
Government & Public-Sector Opportunity
Federal and state procurement is a real market that foreign firms routinely misread — usually by underestimating registration requirements and payment timelines rather than by losing on price.
We do not offer, imply or facilitate influence over contract awards, and we do not represent or claim endorsement from any government body.
Work out what entry actually costs before you call us
An indicative cost and timeline calculator that applies the real ₦100m foreign-participation capital floor and the 0.75% stamp duty to your numbers — plus a plain-English walkthrough of capital importation, the eCCI and how profit gets back out.
Why we give this away. Most enquiries we decline are from companies that had not costed the capital floor. If the calculator tells you Nigeria does not work at your budget, that is a useful answer and it cost you nothing. If it tells you it does, you will arrive at the first call already knowing the shape of the problem.
What we are watching
Regulatory and market developments that change the calculation for foreign capital.
On-the-ground intelligence, not desk research
Adebayo "Bayo" Olawunmi founded Bee Moore Advisory after more than sixteen years covering Nigerian business, government, policy and the economy as a working journalist.
That is not a byline to decorate a consulting page. It is sixteen years of learning which institutions actually decide things, how to get a straight answer out of an agency, and how to tell a real operator from a well-presented one.
What can Bee Moore help you do?
Pick the closest one. Each route goes straight to a pre-filled enquiry, not a generic form.
Enter Nigeria
Market entry, company setup, regulatory sequencing and local execution.
Plan my market entry → 02Verify a company
Investigate a partner, supplier or counterparty before money moves.
Request due diligence → 03Find or execute a deal
Trade, suppliers, exports, partnerships and acquisitions.
Submit an opportunity → 04Talk directly
Discuss a commercial opportunity with Bee Moore, right now.
WhatsApp →Thirty minutes will tell you whether Nigeria is your market
No charge and no deck. Bring what you are actually trying to do and you will get a straight read on it — including if the answer is "not yet".